News & Events

IRVING, Tex., (May 14, 2021) – Amanda Hueneke, of Hello Imprint LLC, Frisco TX, earned the certification of Master Advertising Specialist (MAS) administered by Promotional Products Association International (PPAI; ppai.org), the largest international not-for-profit association for more than 16,000 members of the $24-plus billion promotional products industry.

The Certified Advertising Specialist (CAS), Master Advertising Specialist (MAS) and Master Advertising Specialist Plus (MAS+) Certifications are the promotional products industry's premier professional designations. Individuals with a PPAI Certification are industry leaders -- those who have attained a higher standard of professional competence, knowledge and experience. PPAI industry certification is acquired through a combination of dedicated certification classes, demonstrated years of employment in the industry, elective courses, and a successful demonstration of expertise. Certification is maintained through continuing education to ensure current knowledge and leading-edge professional skills.

The Certified Advertising Specialist (CAS) Certification requires 25 hours from a structured industry approved curriculum along with 25 elective credits, completion of the Trained Advertising Specialist (TAS) certificate, and a passing score on the CAS Certification dedicated course quizzes. The rigorous curriculum required includes an overview of the promotional products industry, promotional programs, best practices/ supplier-distributor relations, advertising and marketing overview, product safety and business ethics. Upon completion of the core curriculum, individuals then can structure their own course schedules to deliver the greatest relevance and value for their careers.

The Master Advertising Specialist (MAS) Certification requires completion of and current CAS Certification, a minimum three years of experience in the promotional products industry, 15 MAS-level dedicated courses with quizzes and 35 MAS-level electives.

The PPAI Master Advertising Specialist Plus (MAS+) Certification is an advanced industry program targeted towards seasoned promotional products professionals with seven or more years of industry experience. This project-based certification requires demonstrating advanced promotional products industry knowledge with the submittal of a work product in lieu of a comprehensive examination.

Through industry certification, promotional products professionals can earn the designations of Certified Advertising Specialist (CAS), Master Advertising Specialist (MAS) or Master Advertising Specialist Plus (MAS+). PPAI Certification demonstrates a commitment to both business excellence and continued professional growth. A relatively small percentage of professionals hold these certifications and are often the industry's innovators and leaders. PPAI Certification Program has been recognized as a reliable indicator of professionalism and excellence in the promotional products industry. For more information on the CAS, MAS, MAS+ Certifications, please visit https://www.ppai.org/members/certification/ or e-mail Certification@ppai.org.

The promotional products medium is an essential element in the marketing communications mix. A “branded” tangible product turns an ordinary message into a marketing experience an audience can see, touch, hear, smell and even taste. Promotional products are one of the most efficient and effective media buys with the advertising industry. For more information about Promotional Products Association International (PPAI) or to learn more about the proven power of promotional products (including research and case studies), visit the PPAI website at www.ppai.org or contact PPAI at 972-258-3063 or PR@ppai.org.

-more-

About CAS | MAS | MAS+

The CAS credentialing program was unveiled in early 1961 at the Executive Development Seminar at Case Western Reserve University in Cleveland where attendees were awarded the CAS designation. The program expanded as time went on, offering those who were interested an opportunity to apply a cachet of professionalism to their work. In 1983, the board established the Master Advertising Specialist (MAS) designation and adopted the then nationally recognized program of skills attainment, Certified Education Units (CEUs). In 1999, PPAI administered the first qualifying examination, as the focus of the program shifted to its current role as a professional designation. In 2012, PPAI introduced the Master Advertising Specialist Plus (MAS+) designation, the industry’s highest level of achievement in certification.

About PPAI Founded in 1903, the Promotional Products Association International (PPAI; ppai.org) is the world’s largest and oldest not-for-profit association serving more than 16,000 corporate members of the $24.5-plus billion promotional products industry which is comprised of more than 40,500 businesses and a workforce of more than 500,000 professionals. PPAI represents the industry in Washington, D.C., and advocates on its behalf. PPAI operates The PPAI Expo, the industry’s largest trade show; provides the leading promotional products safety and compliance program, a prestigious professional development and certification program; and publishes industry trade journals and publications. The multibillion-dollar industry includes wearables, writing instruments, calendars, drinkware and many other items, usually imprinted with a company’s name, logo or message. For more information, visit PPAI.org and find us on Twitter @PPAI_HQ, Facebook, Instagram, YouTube and Pinterest.

###

Watch the Women's Founder Series Episode 4 featuring Amanda Hueneke

We are once again to partner with sponsoring the 2019 Melody of Hope Masquerade Gala. Join us for this amazing event! 

Hello Imprint was so excited to be able to not only contribute some fun swag, bags, and awards for this event- but we were able to pull together a team of over 10+ friends, family and clients to participate. This was our first year participating as an official team, and participants received a 2019 Frisco Arts Walk and Run/Hello Imprint hat. If you were at the race, don't forget to check your bag for a lip balm that will save you $30 on a corporate holiday gift order! 

We were very surprised and honored to be contacted for an interview with Voyage Dallas' Hidden Gems; and thrilled to have the opportunity to tell the story of the people and experiences that helped shape the company. 

So proud to be a sponsor of the BEU event here in Dallas!  

So proud to be a sponsor and part for this amazing event!  

We are so excited that we have recently become a WBE and SBE business. As I've been networking as Hello Imprint over the last year+ it became very evident that women are great advocates for one another's businesses and I made it a point to focus on obtaining this certification. Thankful for all of the great women leaders I've met along the way!

Thank you so much for all who supported through registration and attendance! We are so excited to celebrate one year, and look forward to our continued partnerships with all of you! 

Here's what people are saying about this event: 

"Loved the idea! And loved the prizes at the event. I think it's a great touch."

"Great group of people. Nice mix of industries."

"Nice atmosphere. Great group of people."

"Small, manageable count of guests. Meaningful conversations."

Keep your eyes open for future networking opportunities like this one. 

Hello Imprint is so excited to be a sponsor for the Melody of Hope Hope for the Holidays Christmas Gala on Saturday, December 1st at 7:30pm. Join us for this event! Learn more and register here: https://www.melodyofhope.org/gala/

January 13-17, 2019- We will be attending the longest running and most attended promotional products trade show in the world to gather ideas, learn new things, broaden our marketing education and see new products. Stay tuned for updates from Las Vegas!

On November 15, 2018- Hello Imprint was officially welcomed into the Little Elm Chamber of Commerce with a ribbon cutting ceremony.

Hello Imprint is so excited to be a sponsor for Frisco Memorial Cheer for their inaugural 2018-2019 season! 

Hello Imprint was thrilled to be able to support The Taylor Hooton Foundation and the All Me League at the Texas Rangers game on August 28th. We were proud to be the supplier for the shirts for this event, and were also able to create a custom matching shirt and onesie for Elvis Andrus' children. Our very own mini-marketing assistant was able to present the gift on behalf of The Taylor Hooton Foundation, and even made it out onto the field for the presentation honoring Elvis' contribution and support of the All Me League. 

Hello Imprint is proud to be a Patron Sponsor of Frisco Arts Association and loved every minute of sponsoring the June Ladies Who Launch Luncheon. The arts are near and dear to our hearts and we were so happy to participate.