The Trade Show is Cancelled. Now What?

Mar 5, 2020

by Amanda Hueneke As coronavirus continues to spread, the events industry started to take note of the potential impacts as early as late January. When it became evident that the spread would co...

It's Not Me, It's You.... Break Up With Self-Serving Marketing

May 3, 2019

by Amanda Hueneke . . . "It's not me, it's you." Have you worked that statement into your marketing plan? My first conversation with a potential new client starts with most of them saying, "I n...

"Sweet like a treat" Marketing Collateral

Feb 13, 2019

by Amanda Hueneke You've probably spent a lot of money creating and gathering marketing collateral and information to present to clients.... how do you get it noticed? Right now,...

Tariff Impact on the Promotional Product Industry and Your Marketing: How it could affect your program, and how to work around it

Nov 2, 2018

by Amanda Hueneke Tariff Impact on the Promotional Product Industry and Marketing: How it could affect your marketing program; and how to work around it. Political views aside (please don't...

#thankateacher

Apr 17, 2018

by Amanda Hueneke We don't often think about it in the business world, but somewhere out there are some amazing people serving, teaching and molding lives into the next generation of the workpl...

2018 Golf Tournament Planning Checklist

Apr 12, 2018

Planning a spring or fall golf tournament? Save some time by downloading our golf tournament planning guide. It includes tips on products, budgeting, and a thorough checklist from 6-8 months out- a...